SEO 2015
Why is it that company XYZ who isn’t even a player in my industry is ranking higher than I am? The short answer is because the other guy has been at this for longer than you and has been paying an SEO company to help improve their ranking. The longer answer, do they have different […]
Google’s Mobile-Friendly Algorithm Updating is Coming on April 21
Are you overwhelmed by the April 21st Google penalty quickly approaching? Need help figuring out if you are at risk of being penalized? Google has announced another one of those algorithm updates that this time will affect all websites that are not optimized for a mobile experience. You can read more about this update by […]
Google Announcement
The Announcement In December, we said having a mobile-friendly website was essential to a successful SEO strategy in 2015. This is now more true than. Google announced last week that it is expanding on mobile-friendliness as a ranking signal. To emphasize the importance of this, let’s look at an exact quote from the announcement. “Starting […]
Stay BFF’s With the Algorithm
Thanks, Google! Its algorithm updates continued unabated in 2014, leading to panic among some search marketers and dread among many more. Now that Google has been on a mission to reduce the visibility of low-value pages, especially those that are over-optimized for keywords, does it seem like there are hardly any optimization techniques left that […]